Video production

Video is one of the fastest growing types of content on the Internet.

According to comScore, 181 million viewers watched 37 billion videos

in March 2012 and video ads topped 8 billion for the first time ever!

With so many videos being consumed online, the value of video

as a marketing tool is paramount. It drives search results, engages

customers, builds trust and increases conversion rates.

Video Drives Search Results

Video is 53x more likely to appear in a front-page Google result (Forrester)

Search results matter. In fact, videos in universal search results are

said to have a 41% higher click through rate than their plain text

counterparts (ReelSEO). Clearly commanding so much attention from

the average search user, businesses are increasingly adding video to

their marketing mix.

Video Influences Discovery & Engagement

Landing pages with professional video generate 4-7x more engagement and

response rates (SearchEngineWatch)

Today customers are only interested in engaging and interactive

content. They expect that content to be highly intelligent, intuitive and

useful. Online video delivers all of that in a quick and concise way. It’s

less expensive than TV yet still offers editorial and production values

that are just as high. It’s an innovative, engaging and non-intrusive way

of marketing to your customer.